Tag Archives: Social network service
The never ending quest for new sources of insight.
Insights of China Online Game & Gamers.
From Niko Partners: 1. Chinese gamers prefer the Free-to-Play (F2P) model of online games in which online operators generate revenue via the virtual economy, rather than the time-based model in which access is provided for a fixed number of pre-paid hours. 2. 63% of gamers surveyed increased their spending on online games in the past year. 3. [...]
![Hu Yanping, with the Data Center of China Internet (DCCI), gave a speech at a forum held in Beijing on Thursday. [Qiang Xiaoji/chinadaily.com.cn]](http://www.resonancechina.com/wp-content/uploads/2010/07/chinadaily.jpg)
Chinese Netizens Create 50.7% of Total Internet Content.
From China Daily: For the first time in history, Chinese Internet users have produced more content than professional websites. Hu Yanping, of the Data Center of China Internet (DCCI), said the era of Web 2.0 has officially overtaken Web 1.0 as the amount of content generated by personal users on blogs, online forums, social networking sites [...]
Prestige Brands Most Buzzed on RenRen & Qzone.
Complied by L2, the below graph shows brand buzz on one of China’s most popular SNS sites RenRen.com (a Facebook clone) and Qzone. From this we get a pretty good idea of buzz in English and Chinese, but further, we get a sense of populations across these social network sites. You could almost see these [...]
Nielsen Asia Pacific Social Media Report.
Nielsen’s recent social media report release gives great insight into the region; but let’s focus on China specifically. Some of the key elements to note; of which we’ve discovered through our own campaigns; is that BBS’s dominate China social media, and this is where buzz campaigns and engagement are typically generated. Looking deeper; social gaming [...]
China’s 500% Blogger Growth; 2002-2009.
The numbers of bloggers have been increasing for many years, but saw a huge jump in 2008. This is likely due to China’s internet hitting a critical point, combining social networks, with blog networks with portals, and politically charged events; allowing the great spread of knowledge and tools allowing blogging to propagate. 2009 sees a continued [...]
Social Networking Importance in China.
McKinsey quarterly reports that in China, web services, blogs, social netowrking are teh most important web 2.0 technologies; with blogs and social networking coming in second and third respectively. The least important? Podcasts, interesting enough. This may be due to low bandwidth in China compared to other parts of the world. Related articles from around [...]
