Get the latest China social media statistics, trends and insights from the Resonance team.
303 days ago
From ISUX: A Qzone report, analysed 510 million mentions tweeted by Qzone users during 2012 new year period, reflected the top things on Chinese people’s mind. Among men’s tweets, the most mentioned are promotion, house, car, pay raise, win a lottery; while hot topics among women are relationship, marriage, losing weight, party, travelling. People born in [...]
310 days ago
From eMarketer: Sina Weibo enjoys an incredible growth, which overshadow its competitors. Tencent, however, has more than 700 million QQ users. According to data tracked within JiaThis network, Tencent’s Qzone and QQ accounted for 40% and 22% of social shares during March 2012, compare to 26% for Sina Weibo and 12% for Renren. (All other [...]
434 days ago
Check the latest version of Chinese Social Media Landscape from CIC.
630 days ago
Data from Sina Weibo: According to the report from Enfopannel, in June 2011, the monthly UV of Tencent Qzone has reached 71.51 million, the number turns out to be 47 times bigger than that of Facebook who has only around 1.5 million. The data of Kaixin001 is around 12 million which is not so satisfactory as [...]
672 days ago
Data from JiaThis: The data are based on May research analyzing more than 150 million netizens’ click on the “Share” button in Chinese social media sites. We can see that though Tencent Qzone, which has the most users, is highest shared content traffic rate(15.12%), it’s reflux traffic rate (people who click on shared link) is about [...]
680 days ago
Data from DCCI’s report: The data from DCCI have shown us a picture of Chinese online shoppers’ preference in viewing various sites. Some shopping sites like Taobao already have their own internal search engines for users to search for target items, but the most used sites of Chinese online shoppers turns out to be search [...]
687 days ago
Data from bShare: bShare is China’s largest social button provider and offers monthly tracking data of contents shared to each social platform. From bShare’s data we can see that while Sina Weibo takes a huge part of domestic social media market with its great number of active users, its shared traffic is about 22% lagging behind that [...]
702 days ago
Data from Edelman Digital: A brief intro to the picture: the left one is for Tencent Weibo, the middle one is Qzone and the right one is Tencent Pengyou. It is reported that among all Tencent product users, Qzone, the Tencent SNS, has occupied as much as 70%; as to Qzone users, 32% of them are [...]
756 days ago
Data from CNNIC: According to CNNIC’s latest Chinese SNS users’ report, Renren has dominated the whole SNS market with its 39% market share and most stable user foundation (user loyalty as high as 69.6%). However, the report has excluded Qzone which may have a bigger market share and higher user loyalty when combined with Tencent Pengyou. [...]
772 days ago
Data from Google Trends: First, let’s compare the daily uv of sina weibo and tencent weibo, following is what we got: It seems both of these 2 micro blog platforms have around 3 million uv per day; what if we add in qzone.qq.com of Tencent? Here is the result: The SNS like Qzone, anyway, has [...]
785 days ago
Data from Tech Rice: This is the latest statistic report from Tech Rice about the data of China’s social networking sites. It’s interesting that Sina Weibo has just claimed its aquisition of 100 million registered users, but the reg. users here in the graph for Sina is only 90 million. Meanwhile, Tencent Qzone, being an application of [...]
954 days ago
Data from Holaba: Holaba.com is a site speciallized in aggregating comments on different prestige brands in almost every business field in China. The resource of this graph comes from its poll function (see the screenshot below) which has now ranked Qzone (Tencent) as the 1st SNS in China. Related articles Social games help drive growth for [...]
1037 days ago
Complied by L2, the below graph shows brand buzz on one of China’s most popular SNS sites RenRen.com (a Facebook clone) and Qzone. From this we get a pretty good idea of buzz in English and Chinese, but further, we get a sense of populations across these social network sites. You could almost see these [...]


