Resonance China_China social media landscape

China social media landscape infographic.

Uncommonly Deep Digital Case Studies.

Become a member of the China Social Branding Report and discover how global brands win on Chinese digital & social media.

Resonance China   China social media lancscape 616x961 China social media landscape infographic. china digital landscape  Social media China

From CIC: There are 457 million netizens living in China. The number, which is 23.2% of the world’s total 2.08 billion netizens, is estimated to grow to 2 billion by 2015.  When we compare the behaviors of netizens in China & US, it’s interesting that Chinese are creating more digital UGC content than Americans… but, Chinese netizens interact less, 19% lower than that of American netizens.

来自CIC:中国网民人数达到了4.57亿,即全球网民总数的23.2%,且据估计该数字会在2015年达到20亿。当我们在对比中美网民的行为时,结果显示中国网民比美国网民创作了更多的内容,但是,却比美国网民更少的参与到互联网(营销)活动中去,因为其参加活动人数比比美国网民低了19%。

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