From the Atlantic: Print newspaper ads have fallen by two-thirds from $60 billion in the late-1990s to $20 billion in 2011. The decline is stunning. “Last year’s ad revenues of about $21 billion were less than half of the $46 billion spent just four years ago in 2007, and less than one-third of the $64 billion spent in 2000.”

来自Atlantic: 印刷报纸广告的收入从90年代后期的600亿美元下降到2011年的200亿美元。这个降幅是惊人的。2011年全年的210亿美元广告收入，少于2007年460亿美元广告支出的一半，比2000年640亿美元的广告支出还少了近三分之一。

As of December 2011, eMarketer estimates, just over 1.2 billion people around the world used social networking sites at least once per month. That represents a 23.1% growth over 2010; double-digit growth will continue throughout eMarketer’s forecast period, though the rate of change will decrease as the market matures.

截至2011年12月，eMarketer预计全球有超过12亿用户每个月至少登陆一次社交网络，相比2010年增加了23.1%，但是随着市场成熟增长率将会逐步减少。

From: Kissmetrics

50% of small business owners reported gaining new customers through social media – most notably through Facebook and LinkedIn. 64% of Twitter users say they are more likely to buy from the brands they follow. 51% of Facebook users say they are more likely to buy from the brands they follow.

来自: Kissmetrics

50%的中小企业主宣称他们通过社会化媒体获得新客户，主要是通过Facebook和LinkedIn。64%的Twitter用户说他们愿意从他们关注的品牌那里购买产品，而51%的Facebook用户说他们愿意从他们关注的品牌那里购买产品。

From: CMI

• Article posting and social media (excluding blogs) are the most popular tactics and are currently used by 79% and 74% of B2B marketers, respectively.
• 9 out of 10 organizations market with content marketing.
• On average, B2B marketers employ eight different content marketing tactics to achieve their goals.
• Marketers, on average, spend over a quarter of their marketing budget on content marketing 

From: we are social

Global brand executives attribute 52% of their brand’s reputation to how social it’s today. They project it to be 65% in three years. One-third say quality of online presence or engagement is a prime driver of corporate reputation. But 84% believe their brand’s sociability is not yet “world class”.

来自: we are social 接受调查的全球品牌经理们把52%的品牌声誉归功于品牌的社会化程度，并且在3年内将提高到65%。1/3的人说在线的网络品牌表现和互动是提高公司声誉的主要动力，但是有84%的人认为他们公司品牌的社会化程度还没有达到“世界级”标准。

From: We are Social

• 909,000,000 internet users across Asia
• Social media users across Asia: 750,000,000
• Qzone is 3 times bigger than Facebook across Asia
• 81% of Asia’s Top brands use social media

来自：We are Social

• 亚洲有909,000,000位互联网用户
• 亚洲的社交网络用户数为：750,000,000
• Qzone的用户规模超过Facebook亚洲用户的3倍
• 81%的亚洲顶级品牌使用社交网络媒体

From Digicha: Seen from the above graph, though the proportion of online spend in the US is always higher than that of China, the growth rate of the former gets lower than that of the latter since 2009 when online ad spend proportion increased by 1% in the US, but 2.7% in China. Based on GroupM’s estimation, online ad spend proportion in China will surpass the US in 3 years.

来自Digicha：群邑最近的一份报告中发布了一组关于中美互联网广告花费比重变化趋势的数据。从上图可以看出，美国的网络广告花费比重一直是比中国要高，但是自2009年起，其增长速度却明显的落后于中国。2009年美国的网络广告花费比重增长了1%，而中国却增长了2.7%。根据群邑的预测，中国的网络广告花费比重将在3年内超越美国。

From eMarketers: A report from eMarketers has shown in China 46% of netizens trust a brand more if they experienced or observed an online campaign through microblog (weibo). Though the data was one year ago when Weibo was just about to burst in China, Chinese netizens are really different from those in Western countries.

来自eMarketers：eMarketers的一份报告指出，在中国有46%的网民在经历或者看到某品牌的线上微博活动之后，对该品牌的信任度都会大幅度提高。虽然该报告的数据是取自1年前，也就是微博正式在中国蓬勃发展的时候，但是它仍然能很好表现出东西方网民的差异。第二大容易被微博影响的人群来自日本，那里有33%的网民会通过微博活动而变得更加相信一个品牌。最不容易打动的要数英国网民，只有3%的网民会被微博活动所打动而更加相信某品牌。

From DCCI Weibo: The info graphic shows us what the different countries care about the most. In China, besides QQ & Renren, netizens care more about self related stuff; the Americans, except Facebook, turns to me more interested in “you” stuff. Among all the 50 top searches, we see 7 countries focus on Facebook and Youtube, but due to the Great Firewall they are not on China’s list.

来自DCCI微博：该图向我们展示了不同国家的网民以前和现在最关注的是什么。在中国，网民除了qq和人人之外，更关注一些和“我”有关的事；美国网民则是在关注facebook之外，对和“你”有关的事更有兴趣。在列出的50个热门词中，facebook和youtube各出现了7次，但是却一次也没出现在中国的名单上。

From China Media 360: Another infographic to figure out how different are the netizens in China and America. Compared with the US netizens, internet users in China are younger, more educated and the proportion of males is larger. Spending a longer time on the internet, they are more active on social media sites and show a greater demand for “networking”. However, there was something we didn’t notice before. For instance, Chinese netizens use more diverse media and less concern about privacy. People go to video portal with highest frequency and they are more easily attracted by marketing activities. In U.S., the most visited site is Facebook. But in China, they are Tudou and Youku.

来自媒介360：另一幅揭示中美网民间的不同的图表。与美国网民相比，中国网民更加年轻、男性比重更大、教育程度更高、上网时间更长、在社交网站上的活跃度比较高、对“关系”的需求更广泛。但有些却是之前我们没太注意到的，比如中国人使用的媒体更加多样、不太关心隐私、视频网站使用率高，以及容易被营销活动吸引等等。在美国，大家最常上的是Facebook，而在中国大家用的最多的是优酷和土豆。

From Penn Olson: A splendid infographic which demonstrates well of the world’s social networking situation. All the social networkers have been divided into 3 kinds: messagers & mailers, content sharers, joiners & creators of groups. Compare China SNSers with the US SNSers, we can see the former are more foucus on content sharing while the latter are communicating more by messaging/ emailing.

来自Penn Olson：该信息图表向我们很好的诠释了全球社交网络的现状。所有的社交网络用户被分为3种：沟通交流者，信息分享者，参与者和创意者群组。将中美两国的社交网络用户做下对比，我们发现中国的用户偏向于信息分享方面，而美国则是更多的交流沟通。这也许解释了为什么微博在中国如此受欢迎，而美国则更加新华Facebook。另外，中美社交用户在参与和创意方面都不是很积极，而印尼及印度的社交用户却对这方面表现出了很大的兴趣。

A bit whimsical this, but funny anyway; enjoy.

Taken from Sina Weibo: Based on the translation of abroad social media sites, here are the Chinese ones:

Sina Weibo: “Circus See” the celebrities’ peeing.

Renren: I met my classmates while I was peeing.

Kaixin001: After peeing, we will compare who has peed more.

Douban: My personal sentiments of peeing.

Jiepang: I peed here.

Zhihu: I know why you need to pee.

Taobao: The toilet is selling too much fake stuff.

Dida Tuan: If you guy pee in groups, then you get a discount!

Dianping: Where is the best toilet to pee?

Mop: The toilet here is unique!

Jiayuan: If you pee as well, why don’t you marry me?

Ushi: Talking about pee, I am Number One!

T.Baidu: You can not pee with your fake name.

Tudou: Personal PEE film, directed & acted by me！

Tencent QQ: What exist above, you can find them here. And, we have the most PEEers!

From Digital Buzz: The image shows us a procedure that how your created content spreaded out through DIGG, Twitter, Facebook, Blog, and finally brings traffic to your site.

来自Digital Buzz：该图片向我们展示了你的（营销）内容是如何通过DIGG, Twitter, Facebook 和Blog一步步的传播开来，并最终为你的网站带来流量。

From Digital Buzz: The infographic is on the growth of Social Media Ad Spending. It breaks down where the social media dollars are being spent, and shows forecasts for social ad revenue in 2010, 2011, 2012 and 2013 along with some great stats like this.

来自Digital Buzz: 该图表展示了社会化媒体的广告支出增长， 其中包括所有用于社会化媒体的支出都花费到了什么地方，对于2010，2011,2012和2013社会化媒体广告收入的预测，以及其他方面的相关数据。

From Digital Buzz: When the traditional CRM has transformed into social CRM, the modern consumers are also changing and evolving with the growth of social media. A research has showed that it is the incentive that the users have paid most attention on when they have a chance to engage with a brand through social media, and the following focus points are effective problem solving & feedback solicitation.

来自Digital Buzz：当传统的CRM进化为社会化CRM时，当代的消费者们也随着社会化媒体的增长而改变，而进化。研究表明，当用户有机会通过社会化媒体与某品牌互动时，他们最关注的往往是品牌活动奖励，其次是该活动能否帮助他们解决问题以及自己的回馈是否被采用。

Data from OnlineSchools & Red Tech: According to this graph, it is Tencent Qzone that remains the winner in China regarding users. Facebook sitll dominates the world, though recently there are reports saying it is suffering a users’ decrease in America. As to the domestic Myspace, who has 260m users abroad, more adjustments should be carried out to attract the rest 447m Chinese netizens.

数据来自OnlineSchoos以及Red Tech：根据该图表，当我们在讨论用户数量时，腾讯的QQ空间依然占据首位。Facebook则毫无疑问的成为全球用户数量最多的SNS，即使最近有报道说它在美国的用户正在大量流失。而对于国内Myspace，相对于国外2.6亿的用户数量，它应该采取更多的调整来吸引国内其他的4

Picked this up from TED; it’s a great talk on transparency and brand sponsored content, by the filmmaker who created Super Size Me, as he documents the creation of his new movie: The Greatest Movie Ever Sold.

Picked this one up from Mashable, it’s a great infographic showing global winners and losers in social networking and the possible leveling off or saturation of social networks as a whole.

Picked this one up from Go-Gulf; awesome infographic showing what happens across the web every 60 seconds.