From eMarketers: A report from eMarketers has shown in China 46% of netizens trust a brand more if they experienced or observed an online campaign through microblog (weibo). Though the data was one year ago when Weibo was just about to burst in China, Chinese netizens are really different from those in Western countries.
来自eMarketers：eMarketers的一份报告指出，在中国有46%的网民在经历或者看到某品牌的线上微博活动之后，对该品牌的信任度都会大幅度提高。虽然该报告的数据是取自1年前，也就是微博正式在中国蓬勃发展的时候，但是它仍然能很好表现出东西方网民的差异。第二大容易被微博影响的人群来自日本，那里有33%的网民会通过微博活动而变得更加相信一个品牌。最不容易打动的要数英国网民，只有3%的网民会被微博活动所打动而更加相信某品牌。
32 Responses to 46% Chinese netizens trust brands w/ microblogs.
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46% Chinese netizens trust brands w/ microblogs. http://t.co/HuwDTt20 #China
Good to know. RT @eskimon 46% Chinese netizens trust brands w/ microblogs. http://t.co/4ylMV7h5 #China
46% Chinese netizens trust brands w/ microblogs. http://t.co/HuwDTt20 #China
46% Chinese netizens trust brands w/ microblogs. http://t.co/HuwDTt20 #China
L'importanza della pubblictà online in Cina 46% Chinese netizens trust brands w/ microblogs http://t.co/eav2T2Xa
46% Chinese netizens trust brands w/ microblogs…. http://t.co/Wls9v4GN
46% Chinese netizens trust brands w/ microblogs. – http://t.co/7Bwe7e7j via @littleredbook
RT @littleredbook: 46% Chinese netizens trust brands w/ microblogs. – http://t.co/fVEMyxLE via @littleredbook
46% Chinese netizens trust brands w/ microblogs. http://t.co/pMkAfWmF
46% Chinese netizens trust brands w/ microblogs. http://t.co/x6Nvq0ou /via @PRDA_Asia
China country where brand microblogs have the biggest potential impact http://t.co/m8a1Rhci
46% Chinese netizens trust brands w/ microblogs. – http://t.co/7Bwe7e7j via @littleredbook
46% Chinese netizens trust brands w/ microblogs. http://t.co/pMkAfWmF
46% Chinese netizens trust brands w/ microblogs. http://t.co/0zGWaUAs
eMarketers report: 46% of Chinese netizens trust brands with microblogs a lot more, compared to just 3% in UK – http://t.co/bgu0AjLq
Comment on 46% Chinese netizens trust brands w/ microblogs. by James Poulter http://t.co/M4oxzNRY
Comment on 46% Chinese netizens trust brands w/ microblogs. by mike froggatt http://t.co/TdQNltXO
Hi, this is actually an edited image of an eMarketer chart sourced from Fleishman-Hillard. Thanks for posting!
RT @littleredbook: 46% Chinese netizens trust brands w/ microblogs. http://t.co/HZ4FW8fo
Comment on 46% Chinese netizens trust brands w/ microblogs. by Todd Christenson 唐德 http://t.co/s0aG9R7P
46% Chinese netizens trust brands w/ microblogs. http://t.co/qPDHoYLP
46% Chinese netizens trust brands w/ microblogs. http://t.co/qPDHoYLP
46% Chinese netizens trust brands w/ microblogs. http://t.co/qPDHoYLP
RT @eskimon: 46% Chinese netizens trust brands w/ microblogs. http://t.co/UiIJtzCD #China
Comment on 46% Chinese netizens trust brands w/ microblogs. by Montse Monllau http://t.co/jGPpHDtR
46% Chinese netizens trust brands w/ microblogs. http://t.co/lduzv3od
Comment on 46% Chinese netizens trust brands w/ microblogs. by http://t.co/1FauK8kf http://t.co/64x9yzY4
Comment on 46% Chinese netizens trust brands w/ microblogs. by Chain Media http://t.co/tyy8XVWK
Comment on 46% Chinese netizens trust brands w/ microblogs. by Chain Media http://t.co/eE9ExjNb
Comment on 46% Chinese netizens trust brands w/ microblogs. by Chain Media http://t.co/59tm7G1q
RT @littleredbook: 46% Chinese netizens trust brands w/ microblogs. http://t.co/6X5XEHRv
Comment on 46% Chinese netizens trust brands w/ microblogs. by HogoDigital http://t.co/wz0ltyEj