Top 14 reasons netizen’s follow brands on China social media.

From DCCI: The report named Blue Book of Social Marketing Service from DCCI has released a group of data which have shown us what the brand account followers on social media platforms are caring about most. We find 32.15% netiznes would like to have discount when purchasing the product. The percentage is only lower than that of the loyal brand followers who would like to know latest brand info and really love this brand. To know better of your followers can help you to launch effective strategy in periodical  marekting camapign & daily maintenance.

来自DCCI：来自DCCI的社会化营销蓝皮书中显示的一组数据向我们展示了品牌在社会化媒体平台上的粉丝们最关注的是什么。我们发现有32.15%的粉丝都希望能在购买品牌产品时获得优惠，该百分比只比品牌的忠实粉丝，即最关注品牌最新消息及热爱品牌本身的粉丝低。了解到粉丝们关注的东西，可以帮助品牌更好的进行周期性的营销活动及账号的日常维护。