China Social Branding Agency

2011 Distribution of China Social Media Network Active Users

Data from Tech Rice: The graph shows us clearly how China’s SNS active users are classified by city levels and age segments. 70% active users of Sina Weibo, who has claimed to have more than 100 million registered users on March, 3, are reported to be above 30 years old and maybe this is one of the reasons that why Sina Weibo has been estimated to be with more value than Tencent Weibo— the only microblog that that owns more users than Sina.

数据来自一科米：该图表从年龄及城市分布两个方面向我们展示了中国社交网站活跃用户的分布情况。在今年3月3日，新浪微博向外界宣布拥有超过1亿的注册用户，虽然腾讯微博早在2月份就宣布了同样的消息，但是新浪微博的市场估值却一直高于腾讯微博。其中，新浪微博高达7000万的30岁以上的活跃用户可能就是导致该结果的原因之一。