Sina Weibo’s Population: Males: Quantity; Females: Quality.

By On January 25, 2011 · 8 Comments · In China Social Media

Data from DDCI: Among the 50 million (Oct, 2010) Sina Weibo users, it’s reported that male account for a larger part while in the statistic result of active Weibo users, however, female dominate. It’s crucial for the marketers to figure out how & what the Weibo users are thinking, and then they are able to launch an appropriate advertising strategy.

据统计，在5000万新浪微博用户中（至2010年10月），男性用户据多，而女性用户则更为活跃。对于市场营销人员来说，最为关键的是需要了解微博用户在想些什么，以及是如何思考的，这样才能开展合适的营销策略。

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8 Responses to Sina Weibo’s Population: Males: Quantity; Females: Quality.

  1. Rand Han says:
    January 25, 2011 at 2:27 am

    Sina Weibo's Population: Males: Quantity; Females: Quality. http://bit.ly/h4G542

    Reply
  2. Juliana Loh says:
    January 25, 2011 at 2:55 am

    interesting RT @littleredbook: Sina Weibo's Population: Males: Quantity; Females: Quality. http://bit.ly/h4G542

    Reply
  3. chiaetienne says:
    January 25, 2011 at 2:55 am

    RT @littleredbook: Sina Weibo's Population: Males: Quantity; Females: Quality. http://bit.ly/h4G542

    Reply
  4. Richard Mabey says:
    January 25, 2011 at 4:55 pm

    RT @littleredbook: Sina Weibo's Population: Males: Quantity; Females: Quality. http://bit.ly/h4G542

    Reply
  5. Matthew Stinson says:
    January 25, 2011 at 5:00 pm

    RT @RichardMabey: RT @littleredbook: Sina Weibo's Population: Males: Quantity; Females: Quality. http://bit.ly/h4G542

    Reply
  6. Roger Nierga says:
    January 25, 2011 at 5:16 pm

    RT @littleredbook: Sina Weibo's Population: Males: Quantity; Females: Quality. http://bit.ly/h4G542

    Reply
  7. Liru Chan says:
    March 23, 2011 at 1:04 pm

    More evidence that women rule the Internet – |Sina Weibo’s Population: Males: Quantity; Females: Quality| http://bit.ly/eOZRiJ

    Reply
  8. nanda says:
    March 23, 2011 at 1:08 pm

    RT @LiruChan: More evidence that women rule the Internet – |Sina Weibo’s Population: Males: Quantity; Females: Quality| http://bit.ly/eOZRiJ

    Reply

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