Renren's Ad Revenue Model
From Tech Rice: In November, RenRen held a series of promotional events, called the The RenRen Effect, in Shanghai and Beijing to introduce its Social Ads Value Model in China. With its “RenRen Effect,” RenRen is trying to introduce this concept of ‘derivative value’ (comes from Facebook) to Chinese brands and advertisers. RenRen’s statement also highlights the multiplier effects gained via referrals from trusted friends.
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Renren Introduces Social Ad Revenue Value Model. http://bit.ly/f3Q5Jf
RT @littleredbook: Renren Introduces Social Ad Revenue Value Model. http://bit.ly/f3Q5Jf
RT @littleredbook: Renren Introduces Social Ad Revenue Value Model. http://bit.ly/f3Q5Jf
RT @NiuB: RT @littleredbook: Renren Introduces Social Ad Revenue Value Model. http://bit.ly/f3Q5Jf
RT @littleredbook: Renren Introduces Social Ad Revenue Value Model. http://bit.ly/f3Q5Jf
RT @littleredbook: Renren Introduces Social Ad Revenue Value Model. http://bit.ly/f3Q5Jf
#社会媒体 RT @littleredbook: Renren Introduces Social Ad Revenue Value Model. http://bit.ly/f3Q5Jf #in
RT @LiruChan: #社会媒体 RT @littleredbook: Renren Introduces Social Ad Revenue Value Model. http://bit.ly/f3Q5Jf #in
RT @littleredbook: Renren Introduces Social Ad Revenue Value Model. http://bit.ly/f3Q5Jf
#Renren Introduces #Social #Ad Revenue Value Model. http://bit.ly/e9Rjqv
Although no-one has really commented here I was interested in the pictorial usage of the “word of mouth” because despite development changes in media , the word of mouth is probably still one of the most effective ways to spread a message and the actual media can become secondary if the topic is of great value to those who want to know
WOMM is really crucial important to the marketers.
Check the following link, it’s a former post talking about trust index of China & America, I think it is a good proof to demonstrate how important is WOMM in these 2 markets— one is immature while the other is mature.
http://www.resonancechina.com/2010/11/24/comparison-of-trust-index-between-china-america/
RT @littleredbook: Renren Introduces Social Ad Revenue Value Model http://bit.ly/eZcb3C
Renren (Chinese Facebook) Intruduced Social Ad Revenue Model http://bit.ly/eDWUwQ – well summarized