China Social Branding Agency

Games Design Social Digital Interactions.

Jesse Schell, author of “Art of Game Design” and professor at Carnegie Mellon University discusses the impact of social gaming and it’s implication on future behavior.

A follow up to a TED talk posted recently; games are woven into every digital campaign; therefore the future Jesse portends may seem out there, but its more likely just around the corner.

Related articles

• How Video Games Are Infiltrating–and Improving–Every Part of Our Lives (fastcompany.com)