How do Chinese netizens prefer to interact with Brands? According to CIC netizens prefer neutral 3rd party BBS (bulletin board systems) for brand information, rather than corporate owned digital assets.

This makes sense; rather than looking for canned content; finding Brand information on BBS’s give a sense of authenticity and truthful opinion; consumers go to BBS to find real information on Brands.

This being the case, Brand’s should make an effort to monitor and track conversations on BBS to give them a better sense of their impact on consumers.

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13 Responses to Which Social Platforms Do Chinese Prefer?

  1. Rand Han says:

    Which Social Platforms Do Chinese Prefer? http://bit.ly/aUxje2

  2. Holaba says:

    More and more Chinese consumers check #Holaba. RT @littleredbook: Which Social Platforms Do Chinese Prefer? http://bit.ly/aUxje2

  3. DMG Media says:

    RT @littleredbook: Which Social Platforms Do Chinese Prefer? http://bit.ly/aUxje2

  4. RT @littleredbook Which Social Platforms Do Chinese Prefer? http://bit.ly/aUxje2

  5. BBS still rule RT @littleredbook Which Social Platforms Do Chinese Prefer? http://bit.ly/aUxje2

  6. RT @littleredbook: Which Social Platforms Do Chinese Prefer? http://bit.ly/aUxje2

  7. Which Social Platforms Do Chinese Prefer? Plus supporting links. http://bit.ly/aBYUXq

  8. Todd Christenson 唐德 says:

    Which Social Platforms Do Chinese Prefer? Plus supporting links. http://bit.ly/aBYUXq

  9. Max Panych says:

    Resonance China – Which Social Platforms Do Chinese Prefer? – http://t.co/dqIlmXl8 via @littleredbook

  10. Chain Media says:

    Comment on Which Social Platforms Do Chinese Prefer? by Max Panych http://t.co/2AxcTqQE

  11. Which Social Platforms Do Chinese Prefer? http://t.co/z9jP5Kxb via @littleredbook

  12. Rachel Huang says:

    Which Social Media Platforms Do Chinese Prefer? http://t.co/W7pUHxUL (via @littleredbook)

  13. Which Social Media Platforms Do Chinese Prefer? http://t.co/W7pUHxUL (via @littleredbook)

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